TASTY TRAILS
3rd x South Park Walking Tour
Take a self guided tour through the 3rd x South Park emerging corridor in SOMA Pilipinas, the City and State recognized Filipino Cultural Heritage District in San Francisco, California.
Get tasty food from eateries The Sarap Shop, Mestiza, Little Skillet, South Beach Food Collective (Love Burn, Ocean Malasada, more TBA), and Victory Hall and Parlor— each with their own unique takes on food and drinks with a Filipino twist. “Tasty Trails” will lead you through historical sites, art, and parks in the neighborhood too.
Enjoy the South Park playground, one of the oldest parks in San Francisco, then walk over to Filipino American historical sites the Gran Oriente Filipino Masonic Temple and the Gran Oriente Filipino Hotel. From there, head over for libations and vibes at Victory Hall and Parlor, where a regular calendar of live music and DJs can be found.
Connect with the murals and cultural markers you find along the way, and most importantly, the people in the neighborhood. Mabuhay! (*Tasty Trails is a one mile route, estimated to be 18 minutes long walking, without stops.)
Join the Tasty Trails kick off celebration on Friday,Oct 24, 2025 from 4-7pm. After Party at Victory Hall and Parlor! RSVP for a chance to win a ride on the MAHAL Jeepney!
The Sarap Shop
171 Stillman St.
The Sarap Shop is proudly a family-owned, Bay Area-based cafe, caterer, and creative food studio in San Francisco. They specialize in playful and inclusive Filipino comfort food and experiences that celebrate Bay Area and Manila creative culture. They are best known for their Sisig Carbonara, Halo Halo Milk Tea, and Sea Salt Leche Flan Coffee, and Longanisa Dirty Dog. And are also known for leading programs and events in their studio space that support creative and economic mobility for emerging entrepreneurs, artists, and community leaders. Inside you’ll find a mural by artist ChiChai.
Tasty Trails Special:
Ballhalla Na Combo: Ube Mozzarella Stick + Halo Halo Milk Tea – First created for Violet—the Golden State Valkyries’ mascot—for her very first taste of ube, this giant mozzarella stick debuted during the team’s inaugural season at our history-making Chase Center stand. Paired it with Halo Halo Milk Tea for a fun treat to kickoff your 3rd x South Park Tasty Trail experience.
Tambay Tales, Chichai, Sarap Shop Mural
“Tambay” is a Filipino word for hanging out with your crew, passing the time, and making memories in good company. ChiChai’s mural turns that spirit into a living story: one that evolves as The Sarap Shop continues its journey from food truck to community home. Each new layer of the mural is another tale of joy, resilience, and possibility—an invitation to chase bold dreams, savor the hang, and remember that you’ll never have to do it alone.
The World is Yours Mural by Vivian Capulong
531 Bryant St.
Tucked along Zoe St, The World is Yours (2024) by Vivian Capulong honors community stories of gun violence, reflecting themes of innocence, childlike spirit, and resilience. The mural shows a mother and child walking toward the sunset, the child pointing forward to guide the way while discovering the shops and attractions along the street.
Inspired by Pati of the Robby Poblete Foundation, who shared that gun violence robs people of the potential of who they are meant to be, the piece remembers Robby’s adventurous spirit. It also centers the hopes, dreams, and future of young lives still finding their way forward.
South Beach Food Collective
521 3rd St.
is a commissary kitchen and pop-up venue owned and operated by IVSF catering. Inside you’ll find resident brands like Ocean Malasada, and Love Burn in addition to rotating chefs/brands. Founders Ronnie Taylor and Jason Angeles have received the Jefferson Award and recognition from the Philippine Consulate for their community impact through the pandemic.
Tasty Trails Special: Bistek Smash Burger
Ocean Malasada is a small-batch bakery by Randy Santos. They reimagine the classic malasada with handcrafted fillings and golden, chewy perfection. Rooted in island nostalgia and elevated by modern technique, we serve fresh, made-daily treats from our kitchen at South Beach Food Collective on 3rd Street and The San Francisco Ferry Building.
Love Burn is inspired by the Nashville Hot trend. Owners, Jason Angeles, Christian Perez, Justin Isip, and Ronnie Taylor decided to take an international approach with a unique spice blend to create the hottest chicken sandwich in the Bay Area. From a basic Level 0 to the “leave-you-on-the-floor” Level 4, they have something for all hot lovers far and wide.
SOMA Pilipinas Pole Banners
Along 3rd St.
Despite the pandemic’s heavy toll on the Filipino community, SOMA Pilipinas honors the resilience of its residents, artists, and small businesses with new banners celebrating bayanihan (mutual support). Designed by Anotherwise and featuring portraits by Nix Guirre, the banners are framed by the iconic SOMA Pilipinas sun and stand as a declaration that we’re still here, shining in our own light as we continue building towards an equitable recovery.
Legacy of Gran Oriente
106 S Park St.
The Gran Oriente Filipino Hotel, Residence, and Masonic Temple was once a hub for Filipino community life in the 1930s, providing housing, support, and cultural identity during times of discrimination. Thanks to community advocacy, it was saved in 2017 and today remains a historic landmark and 100% affordable housing in the heart of SOMA.
South Park
3rd & South Park St.
San Francisco's South Park is a historic neighborhood centered around one of the city's oldest public parks, featuring a mix of modern and charming buildings and a thriving business community, particularly known for its tech and design startups.
From 1906 through the 1980s, the South Park neighborhood was consistently working class in nature. From 1906 to about 1933, the neighborhood was mainly populated by Japanese immigrants. As a result of the merchant marines’ purchase of the Gran Oriente Hotel in 1921, there has been a Filipino presence at South Park ever since, and an established Filipino community in the South of Market area as a whole. Filipinos are the largest minority group living in the South of Market today.
More History:
Read The Gran Oriente Filipino Hotel, Residence, and Masonic Temple Complex Landmark Designation Report for more fascinating history about the neighborhood.
Mestiza
214 Townsend St.
Mestiza celebrates the rich, layered flavors of the Philippines with a modern twist and plant-forward menu. It’s a gathering spot where traditional family recipes meet contemporary California flair—ideal for both casual dinners and special occasions. With warm hospitality and a lively Bay Area spirit, Mestiza SF offers an approachable yet elevated taste of Filipino culture in the heart of the city.
Pearl Project, Cheyenne Randall, Lady Victory Mural
Pearl Project is a real mixed media mural by Cheyenn Randall, who has been working in mixed media for over twenty years. Pictured is Ikit Agudo, a renowned surfer in the Philippines. The mural is located inside Mestiza.
Vanilla Sky, Cheyenne Randall, Mestiza Mural
Vanilla Sky is a real mixed media mural by Cheyenn Randall, who has been working in mixed media for over twenty years. Pictured is Grace Nono, a renowned female vocalist in the Philippines. The mural is located in the outdoor seating area of Mestiza.
Little Skillet
360 Ritch St.
Little Skillet is San Francisco soul in every bite – Little Skillet dishes up legendary fried chicken, fluffy waffles, and creamy mac ‘n’ cheese from its cozy alley‑side window and inside the neighboring bar, Victory Hall. Founded in 2008, as the lovable lunch offshoot of acclaimed restaurant, Farmerbrown, this little gem brings big‑flavor comfort with a side of Bay Area warmth.
Victory Hall and Parlor
360 Ritch St.
Victory Hall is a full bar with fun cocktails and mouth watering soul food from Little Skillet, there's always a reason to stop by. Whether you’re planning a small get-together or a large soiree, Victory Hall is the perfect venue for your event. Rotating DJs and live performances make this the go-to bar in the neighborhood.
In Partnership with Kultivate Labs
Kultivate Labs is a Non-profit Economic Development and Arts Organization
We create thriving commercial ecosystems by accelerating businesses that preserve culture and community. We provide space and opportunities for the arts to flourish so that commercial activities are activated and reflect the community at large.