Pop-up to Permanent Retail
A vibrant cultural district includes a mix of residents, non-profits, arts groups, food businesses and a variety of retail concepts. To incubate emerging retail concepts and prepare them for long-term opportunities in the cultural district, Kultivate Labs is developing an innovative pop-up retail program in partnership with SFmta and OEWD.
The proposed space is in the middle of the cultural distirct's proposed first commercial corridor. The property is the 5th & Mission Garage owned by SFmta and has been vacant for close a decade and is 3,600 square feet.
Pop-ups are a proven and affordable way to test the market, tweak the concept, and grow businesses. This model has a successful history of improving low-income areas and providing low- and moderate-income residents with a pathway to become successful business owners.
Retailers begin with Short-Term Engagements (1-3 months). When there has been a track record of success and interest from the general public in the business, entrepreneurs can move onto a Medium-Term Engagement (3-6 months) which can eventually lead to a permanent brick-and-mortar establishment.
Businesses featured in the pop-up program will benefit from Kultivate Labs partnership with Renaissance Entrepreneurship Center. In 2017 Kultivate Labs and Renaissance Entrepreneurship Center were awarded a grant from the SOMA Stabilization grant to provide intensive 1:1 consulting to businesses in the areas of branding, marketing, finance, operations, legal, and more.
This project is projected to launch in the Spring of 2019.