In the initial planning phases of our economic development program, we identified over 34 businesses that wanted to open or relocate in the cultural district. The challenge they faced was universal--access to capital to do business in San Francisco.
To accelerate their growth, identify the best of the best, and build public awareness of the cultural distirct our Chair of Economic Development created UNDISCOVERED SF: Creative Night Markets in 2017.
In it's inaugural season it turned $125,000 in public grants into $250,000 in economic activity and drawing over 35,000 to the cultural district. UNDISCOVERED SF happens every summer in different locations every year.